- Client Success Story
Grange Installations Ltd
Industry
Home Renovations
Location
Northamptonshire, UK
Service Provided
Branding, Website Design & Maintenance
Overview
Grange Installations Ltd approached us with a challenge: they were a trusted home renovations company with years of experience, but their branding and online presence didn’t reflect the high-quality work they were known for. They wanted a brand and website that would not only attract potential customers but would also capture the essence of their craftsmanship.
Objective
To revamp Grange Installations Ltd' s brand identity and design a responsive, user-friendly WordPress website that showcased their portfolio, communicated their services, and attracted potential clients.
Branding
Challenge: Grange Installations Ltd lacked a modern visual identity, and the previous logo was dated and didn’t resonate with their target audience.
Solution: We created a sleek, modern logo representing precision and quality – two essential aspects of their work. The colour palette chosen was a blend of orange and grey, giving a sense of stability, reliability, and sophistication. This was complemented by a clean, sans-serif typeface to maintain a contemporary look.
Web Design & Development
Challenge: Their previous website was non-responsive, hard to navigate, and didn’t showcase their impressive portfolio.
Solution:
Responsive Design: We designed a fully responsive WordPress site that would provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices, from desktop computer monitors to mobile phones.
Portfolio Showcase: A dedicated portfolio page was added where visitors could filter projects by type (e.g., kitchen renovations, bathroom upgrades) and view detailed case studies.
User Experience (UX) and User Interface (UI): A clean, intuitive layout was designed. The navigation was simplified, and a strategic use of call-to-action buttons was implemented, ensuring that potential customers could quickly reach out for quotes or more information.
SEO Implementation: To boost online visibility, we built the website with SEO best practices in mind, ensuring it would rank well on search engines.
We approached Deidre with a specific challenge in mind – our digital identity wasn’t in line with the exceptional work we delivered on the ground. From our initial meeting, it was clear that they genuinely cared about our story and our ambitions.
The transformation of our brand was nothing short of spectacular. The new logo, with its modern touch, has breathed new life into our company's image, while the colour palette and typeface capture our commitment to sophistication and quality.
But the magic didn't stop there. Our new WordPress website is a testament to her skill and creativity. It's user-friendly, it beautifully showcases our portfolio, and the uptick in inquiries we've received since its launch speaks volumes about its effectiveness.
Throughout the process, the communication was smooth, and the team was receptive to our feedback, always striving to exceed our expectations. They've not only given us a digital facelift but have set us up for continued success in the digital realm.
To anyone looking to elevate their digital presence and brand image, don't think twice. This team is the real deal.
The transformation of our brand was nothing short of spectacular. The new logo, with its modern touch, has breathed new life into our company's image, while the colour palette and typeface capture our commitment to sophistication and quality.
But the magic didn't stop there. Our new WordPress website is a testament to her skill and creativity. It's user-friendly, it beautifully showcases our portfolio, and the uptick in inquiries we've received since its launch speaks volumes about its effectiveness.
Throughout the process, the communication was smooth, and the team was receptive to our feedback, always striving to exceed our expectations. They've not only given us a digital facelift but have set us up for continued success in the digital realm.
To anyone looking to elevate their digital presence and brand image, don't think twice. This team is the real deal.
Andrew. Ellis
Founder & CEO
Results
Increased Traffic
After the launch of the new website, Grange Installations Ltd. saw a 65% increase in organic web traffic within the first three months.
Higher Engagement
The bounce rate decreased by 30%, and the average session duration increased by 45%, indicating users were more engaged with the content.
More Inquiries
With the intuitive design and easy-to-find contact information, the company reported a 50% increase in online inquiries for their services.
Conclusion
Through a meticulous understanding of Grange Installations Ltd.’s values, expertise, and target audience, we were able to deliver a brand identity and website that truly represented their commitment to quality. The new branding and web design have not only elevated their digital presence but have also driven tangible business results, underlining the power of effective design and development.
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